Press Kit
About Viable

Viable helps product and marketing teams know exactly what to build next — before they waste time and budget building the wrong thing.


getviable.ai


Randy Fisher

Founder & CEO

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Randy has 25+ years building and advising new products with a deep expertise in early-stage research, product risk, and customer insight.

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Download Logo Assets
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Logomark
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Colors
hex:  #45BC3F
rgb:  69 / 188 / 63
#45BC3F
Viable-Green (Light BG)
Color Palette Ratio: 20%
hex:  #61D661
rgb:  97 / 214 / 97
#61D661
Viable-Green (Dark BG)
Color Palette Ratio: 20%
hex:  #F3F5F7
rgb:  243 / 245 / 247
#F3F5F7
Synthetic White
Color Palette Ratio: 30%
hex:  #9EA3C2
rgb:  158 / 163 / 194
#9EA3C2
Grey Matter
Color Palette Ratio: 10%
hex:  #191921
rgb:  25 / 25 / 33
#191921
Ai Black
Color Palette Ratio: 40%
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Typography
Headings / Primary Font
Cal Sans
Google Fonts by Mark Davis, Cal.com Inc.
The quick brown fox jumps over the lazy dog
Body (Regular)
Inter
Google Fonts by Rasmus Andersson
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 0123456789@#%^&*()?+
Body (bold)
Inter
Google Fonts by Rasmus Andersson
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz 0123456789@#%^&*()?+
Human Validated AI Testing

Viable is the first AI-native platform that gives product and marketing teams instant validation through real + simulated user feedback.

Prove it before you build it.
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www.getviable.ai

An AI-driven validation engine that takes you from: audience → insight → product direction

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